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How to Use Pinterest to Grow Your Business

business on social

Pinterest is a social bookmarking tool and content sharing site used to pin images, videos and other objects found on the web to a virtual pin board. When you join Pinterest, you can literally take images from the interenet and pin them bo a particular board on the platform. A …

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How to Use Reviews to Market Your Business

customer reviews

An online review is a short write-up or a rating provided by a customer based on their experience with a particular business. Also known as customer testimonials and personal recommendations, reviews are powerful social proof and form a significant component of a business’s online reputation. Reviews are also often the …

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Developing a Google+ Content Strategy for Your Business

content marketer

As with other social networks, content is king on Google+. If you really want to build a large and thriving community of brand advocates and customers around your Google+ page, you’re going to need to build trust and credibility. There’s only way you can accomplish this: by communicating with your …

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How to Get More Followers on Google+

business illustration

Once you have created your personal profile and business page, you’re now ready to start building your audience. If you’re a personal brand, it is important to begin the branding process by building your audience on your personal profile before you start working on your business page. This will allow …

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Creating a Business Page on Google+

social media

A Google+ page provides your business with a digital identity on Google where you can post content and interact with an audience of people who have chosen to follow you on Google+. Engaging with your audience on your page allows you to build trust, build relationships, develop your brand and …

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An Overview of Google+ Communities

What is a Google+ Community? A Google+ Community is G+’s version of a group or forum, and is designed to allow individuals and organizations to congregate and collaborate together around specific topics they are interested in or passionate about. G+ Communities also provide a convenient platform for brands to share …

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Generating Exposure with the Google+1 Button

network

Google introduced the +1 button to help people find the things they love and care about, and share them with their friends, family and contacts, and to help them create even more relevant results in Google search. The button is now appearing in all over the web, on blogs, news …

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Advantages of Using Google+ For Business

social nework

Google+ offers a myriad of features that has made finding, sharing and engaging with content more effective and innovative. These include the +1 button, personal profiles, business pages, circles, communities, events and Hangouts. Google+ differs from Facebook in that you can follow anyone without that person having to accept a …

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Demystifying the Facebook Algorithm

facebook signals

The Facebook Algorithm The Facebook algorithm limits the number of posts that Facebook users can see in order to reduce the amount of clutter displayed in their News Feed. Your Facebook News Feed is automatically set to only show posts of people you’ve recently engaged with. What this means in …

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